Published November 1, 2026 in Market Update

Primary market homes are selling faster than the national pace

By Michelle Maloney | Maloney Real Estate
Real estate, Primary market

Here is the number that changes how you plan. The Real Estate Data Aggregator counted a median of 20 days on market in ZIP 57078 for the three months ending August 31, 2026. Realtor.com put the U.S. median at 64 days for the week ending October 24, 2026. That is a 44-day gap. Sellers, your prep and your price have to be right before day one. Buyers, you need to be ready to move.

Median days on market: Primary market vs. U.S.
Primary market (ZIP 57078)
U.S. median (Realtor.com)
Real Estate Data Aggregator, three months ending August 31, 2026; Realtor.com, week ending October 24, 2026.

Speed here is also picking up. The Real Estate Data Aggregator shows that median was 9 days shorter than the same three months in 2025. Things are moving faster than they were a year ago.

Homes in ZIP 57078 that went under contract within two weeks of listing (three months ending August 31, 2026)
Source: Real Estate Data Aggregator, the three months ending August 31, 2026

Nearly 4 in 10 homes went under contract within two weeks, according to the Real Estate Data Aggregator. That share is up 5.1 points from the same period in 2025. If your home is priced well and shows well, it likely will not sit long.

What the rest of the market looks like

ZIP 57078 at a glance, three months ending August 31, 2026
Median sale price
Up 10.5% from a year before
Homes sold
Up 23.9% from a year before
Months of supply
Down 1.7 months from a year before
Sale to list price
Up 0.7 points from a year before
Homes for sale
Down 26.3% from a year before
Source: Real Estate Data Aggregator, the three months ending August 31, 2026

The Real Estate Data Aggregator counted only 70 homes for sale in ZIP 57078 during those three months. That is down 26.3% from a year before. Fewer choices for buyers means well-priced homes get attention fast.

The median sale price hit $295,000, up 10.5% from the same three months in 2025, per the Real Estate Data Aggregator. Nationally, the National Association of Realtors reported prices up just 1.3% in September 2026. Primary market is running well ahead of that pace.

One thing worth knowing on the buyer side: Freddie Mac put the 30-year fixed rate at 7.24% as of October 29, 2026. That is real money each month, so knowing what you can move on quickly matters even more when homes go fast.

Sale to list price, homes sold above list, and two-week contract rate (ZIP 57078, three months ending August 31, 2026)
Sale to list price97.6%Sold above list price15.7%Under contract within two weeks41.3%
Real Estate Data Aggregator, three months ending August 31, 2026.

The Real Estate Data Aggregator also shows 15.7% of homes sold above list price, up 3.8 points from a year before. Not every home gets a bidding war. But the share that does is growing.

In short
  1. Primary market homes sold in a median of 20 days during the three months ending August 31, 2026. The U.S.
  2. median was 64 days, per Realtor.com.
  3. Supply is thin, prices are up 10.5% year over year, and nearly 4 in 10 homes went under contract within two weeks.
  4. Prep and price matter from the very first day.

One honest note: these are ZIP-code numbers. One street can read very differently from the whole. A block with newer builds, or one closer to a busy road, can move faster or slower than the 20-day median. Your specific address tells a more complete story.

Your next step

(605) 677-9006

Text me your address and I will send back how long a home like yours is taking to sell in Primary market right now. Takes a day, costs nothing.

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Where these numbers came from
Michelle Maloney | Maloney Real Estate
Maloney Real Estate · (605) 677-9006
Privacy policyTerms of useDo not sell or share my informationAccessibility statementFair housing notice
Michelle Maloney | Maloney Real Estate is a licensed real estate agent with Maloney Real Estate. Market numbers come from MLS records and are believed accurate but not guaranteed. Nothing on this site is an appraisal or a promise of value. If your home is already listed with another broker, this is not a solicitation.
© 2026 Michelle Maloney | Maloney Real Estate · Maloney Real EstateEQUAL HOUSING OPPORTUNITY